Top 6 Entry Level Digital Marketing Jobs

Digital Marketing is necessary to connect today’s marketplace and digital marketing is currently the most lucrative career. In today’s blog, we will bring you the Top 6 Entry Level Digital Marketing Jobs. IMAI report of 2018 states that the online advertising domain in India is set to grow by 30% year-on-year.

If you want to get an entry level digital marketing job, you need to focus on other factors like career growth, reputation, and job security other than salary alone.

With the emergence of ‘Digital India’ by the Indian government, it provides a push to many digital startups and this results in boosting the digital ecosystem to a higher level. So, let’s discuss our main topic Top 6 Entry Level Digital Marketing Jobs that will help you in choosing a suitable career direction.

Also read: 5 best AI tools for Digital Marketers

Is It Difficult To Get an Entry Level Digital Marketing Job?

There is an increasing demand for digital marketing professionals in every sector. It is not all about hiring in bulk but the companies are willing to do investment in the new talented individuals. This concludes that there is no lack of entry level jobs or opportunities for career enhancement. If a potential candidate has the drive, creativity, interpersonal skills, and growth mindset to learn the job, there is a high chance of a hiring manager overlooking that candidate’s lack of industry experience, and selecting you for the job role.

What is digital marketing?

Digital marketing is a kind of online marketing that is primarily focused on the device that is capable of connecting the wire which is smartphones, laptops, computers, tablets, etc.

It is an obvious fact that digital marketing is a good career choice. We are currently living in a digital world where all the old traditional marketing methods are converted into digital advertising. Companies to survive in the digital workspace to improve their online visibility are demanding professionals who are skilled in digital marketing.

According to the advisory and global research firm, Gartner digital marketing is an online advertising method that involves applying the set of information and techniques for the following objectives:

• Create new products and services
• Enter new market
• Create processes to interact and engage with the audience
• Retaining, acquiring, and targeting consumers

Therefore, a range of functions are done by digital marketers in an organization. Today’s job market is filled with multiple job positions that are rewarding as well as diverse. If you want to know about the Top 6 Entry Level Digital Marketing Jobs, then this will help you.

So, take a look at the Top 6 Entry Level Digital Marketing Jobs

Top 6 Entry Level Digital Marketing Jobs

Digital marketing is the most popular and demanding career field among the young generation. Here is the list of the Top 6 Entry Level Digital Marketing Jobs:

1.Content writer

Content writer is the most chosen Entry Level Digital Marketing Job. In content writing, you have to plan and write content for online platforms. Content writing is a part of digital marketing strategy that includes different types of content such as blog posts, articles, video scripts, and social media posts. If you want to become a content writer, you must develop a variety of skills and meet certain criteria mentioned below:

• Writing skills
• Keyword research skills
• SEO skills
• Analytical skills

If you want to work as a freelancer, or content writer then a college degree doesn’t matter much but if your goal is to work in a company then, you must have a degree in communication, journalism, or marketing.

Obtaining multiple content marketing certifications boost your skills and reputation in the digital marketing industry. You can get these certifications from multiple paid and free offline and online courses available. And for practice start your own blog, it will help you further develop your skills and you get secure a job or a freelance client for yourself.

If you work as a content writer in a company, you will get paid an average of $3.5k/month. In freelancing work, you can get $0.10-$0.50/word. These rates will increase with the content type and expertise level of the subject.

2.Social media manager

The Social media manager is one of the popular Entry Level Digital Marketing Jobs. A social media manager is a skilled professional responsible for handling various social media platforms of a company or institution such as Instagram, Facebook, YouTube, Twitter, etc. The social media manager is the main representative of the company on its all social media platforms. Amidst the tough competitive market today, whether a company is small or big, they want an experienced and qualified social media manager who will diligently advertise their product and services on their social media platforms. A competent social media manager can efficiently manage all the social media activities and train the other team members as well.

The average salary of a social media manager is $62K/year and the experienced one gets $75k/year. As a beginner freelancer, you can earn around $15-$50/hour and as you gain in this field you can charge around $50-$100/hour.

Also check: How to become a social media manager?

3.SEO Specialist

An SEO specialist is among the most sorted Entry Level Digital Marketing Jobs. SEO (search engine optimization) is an important aspect of digital marketing. Become an SEO expert and sell your SEO services.

SEO teaches you the skills which are needed to create a website for both the search engines and the users. You can also apply the same concepts to improve your Facebook paid campaigns and Google ads. Strengthen your SEO career gradually and when you achieve the master level SEO skills, then move on to the other process.

SEO is a constantly changing domain so, you have to stay up-to-date with the recent changes and adjust your digital marketing projects according to them. You need to build a strong network of potential customers to sell your SEO services. Build a website and provide SEO services there. The average earning of an SEO specialist is around $50-$125/hour. Prices may differ from country to country.

Also check: What is SEO and How Does it Work?

4.Email Marketing Specialist

Email Marketing Specialist is among the most paid Entry Level Digital Marketing Jobs. The job role of an email marketing specialist is to send emails to those customers who have signed the company’s newsletter. These emails include promotions, updates, and digital marketing campaigns notifying the customers.

For sending newsletters or email blasts, Email marketing specialist uses automation software for increasing brand awareness and nurture leads. They also craft the content for email marketing campaigns. Their responsibility is to write ad copy, work with the graphic designing team to create a visually attractive campaign and proofread the content. As an Email marketing specialist, you can earn up to $67k per annum.

Also read: Top 10 email marketing tools

5.Pay-per-click specialist

The work of a Pay-per-click specialist is to enhance the PPC campaigns by using comprehensive search strategies, keyword selection, budgeting, copy improvement, etc. PPC managers handle various types of ads such as Bing ads, Google display ads, and other paid search engine advertising.

Overall they implement strategies for their customers and support the initiatives that will contribute to achieving the intended objectives. The demand for Pay-per-click specialist and their salary prospects make this job one of the high salary Entry Level Digital Marketing Jobs. As a pay-per-click specialist, you can earn up to $49k per annum.

Also check: 10 Reasons Why You Should Use Google Ads

6.Content strategists

Content strategists are one of the high salary Entry Level Digital Marketing Jobs. In this rapidly evolving digital space. The problem of short attention spans and unnecessary clutters limits marketing efforts. Today’s audience spends most of their time online and they are spoilt and busy for options. So, a well-made content strategy becomes a valuable asset. So, this will lead to content strategists being among the high salary Entry Level Digital Marketing Jobs.

Several organizations take the task of creating content strategies to match customer needs very seriously. For this purpose, they hire content strategists for fulfilling this objective. Content strategist has to attain brand visibility and find & reach the intrinsic link between the SEO and content. These are the following task a content strategist perform for a company:

• Create style guides
• Make high-quality content
• Conduct content audits
• Fill event calendars
• Develop a compelling copy for brand

To handle all these responsibilities, a content strategist needs to be well-organized, systematic, and innovative. They should identify relevant topics for creating content and execute plans to engage their targeted consumers. As a Content strategist, you can earn up to $102k per annum.

Sources for finding Entry Level digital marketing jobs

You can explore these below-mentioned sources to find an Entry Level digital marketing job according to your preferences and skills.

• JOB BOARDS
• Mediabistro
• Flexjobs (remote jobs)
• ProBlogger Jobs (content writers)
• Indeed
• Monster
• Crunchboard

• MARKETPLACES
• Guru
• Upwork
• Freelancer

• SOCIAL MEDIA
• COLD EMAILING

Conclusion

This concludes the topic ‘Top 6 Entry Level Digital Marketing Jobs’ I hope this blog, provides you with a meaningful insight into the digital marketing world. You can use the information mentioned in the blog and start your first own digital marketing career and earn money. Use your creativity, passion, and natural talent for digital marketing and start your exciting career journey.

You can join our professional diploma in a digital marketing course at DOTNET Institute. In this course, we teach you all the modules such as SEO, PPC advertising, content marketing, AdSense& blogging, email marketing, Google analytics, etc. You can avail the benefits of our online course on digital marketing easily by clicking on the given link.

For more info click here:

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