Social Media

Top 3 Best Social Media Site

Social media is a very familiar term. Whether your boomer, Millennial or Gen Z, you once used the social media platform in your lifetime or some of you might be addicted to it. If you are still confused about what is social media or not familiar with term then, if I ask you about whatsapp, Facebook, Instagram or YouTube etc., there something click on your mind. I assume you use those application on daily basis or may be not frequently but you still have a basic idea about those apps. This applications are collectively known as social media.

There are lot more social media applications apart from above mentions apps and there is tough competition for Number 1 position between these social media Application. In this blog, I will tell you about the Top 3 best Social Media site that doing wonders in terms of user base and popularity in India as well as worldwide.


What is Social media?

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Social media is a communal platform where people can create, share, exchange ideas and information virtually. Humans are social creature, we need community interaction to survive and procreate, and it is basic need for us. As the human evolves, and we saw numerous brilliant innovations in the technology over the past decades, now we can easily interact with the people who are at the opposite side of globe. It all happens because of the technological advancement and introduction of internet.

Through social media, people can easily interact with each other virtually. Social media provides voice for those people who want to be heard or recognized by the masses. Some of the most popular social media platform are Facebook, Whatsapp, Instagram, YouTube, twitter, Reddit, LinkedIn.

Top 3 best Social Media Site

The user base on the social media platform is increasing exponentially. These platforms gaining popularity among the masses easily. Hence, there is constant competition between these social media platform for the number 1 position. There are some factors that determine these ranking such as number of active user on that platform, number of downloads, watch time of that particular social media site etc.

Keeping these factors in mind, here are the top 3 best social media site which are popular among the globe.


1.FACEBOOK

Launched2004
Monthly Active users (worldwide) 2.9 billion
Monthly Active users (India)329.65 millions
FoundersMark Zuckerberg, Dustin Moskovitz, Chris Hughes, Eduardo Saverin, Andrew McCollum
HeadquartersMenlo Park, CA, USA
Revenue $86 billion (2022)
Most followed Facebook AccountThe most-followed page is Facebook App’s page (185 millions) The most-followed person is Portuguese footballer Cristiano Ronaldo (160 millions)

Are you guys surprise by the fact that Facebook tops the list? It indeed surprising but you believe it or not it is quite popular among the older generations. Your parents, teachers and neighbors stills uses Facebook to connect with the community. It still popular among them.

But Facebook changes into Meta or the company that owns it’s along with Instagram and whatsapp. There are some leading industries page that are on Facebook like  entertainment, media, telecom, technology, consumer goods, financial services, ecommerce, retail, gaming and automotive businesses.  There is still good engagement on Facebook post without investing in the Ads. You can join us on Facebook Dotnetinstitute

2.YOUTUBE

Launched2005
Monthly Active users (worldwide)2.2 billion
Monthly Active users (India)265 million
Founders Jawed Karim, Steve Chen, Chad Hurley
HeadquartersSan Bruno, California
Revenue$28.8 billion (2022)
Most subscribed YouTube channelMrBeast (116 millions) subscribers

YouTube without a doubt is the most used original video format social media platform. Its popularity is unmatched. It has a user base of almost every age, ethnic groups, races or nationality.

YouTube has all genre of variety such as Beauty, Game, Education, News, and Music, DIY etc. A lot of big brands invest in YouTube because videos are the perfect medium for the content marketing. You can subscribe our channel for career related videos YouTube Channel Dotnetinstitute 


3.INSTAGRAM

Launched2010
Monthly Active users (worldwide)2 billion
Monthly Active users (India)230.3 million.
Founders Kevin Systrom, Mike Krieger
HeadquartersMenlo Park, CA
Revenue$24 billion (2022)
Most followed Instagram accountThe most-followed person is Portuguese footballer Cristiano Ronaldo (530 millions)

Instagram is social media network which provide a platform to influencers, artists, coaches and product-based businesses. Instagram introducing shopping post since 2018. Its ROI for product-based business is quite high. It also B2B connect with massive audience and can link the sales and product information direct from the Instagram.

The target demographic of Instagram is below the 35 age group. 67% of Gens Z and 58% of Millennial use Instagram daily. You can also follow our Instagram account for career related post. Instagram Dotnetinstitute

Significance of Social Media

Human life revolve around social interaction. We need community interaction on daily basis to survive. With social media we can connect with anyone around the globe easily with good internet access. In the past era, people send letters and postcards to their loved one which will take months or years to reach and similar process for getting a reply from them. This process causes a lot of emotional turmoil on the human psyche. Today, generation is quite lucky because they can easily interact with their loved ones or any other person virtually within a second. It’s all possible because of the social media.

Social media is the only medium which helps us endure the depressing circumstances during the outbreak of COVID-19. It keeps us engaging with different videos, challenges and activities. Rise in Social Media usage gives boost to digital marketing. Social media platforms are most preferred source for finding information of variety of topics. We can stay up-to-date with the Global scenario on Social media platform.

Drawback of Social Media

Social media has its fair share of disadvantages as well. These are some of the major drawbacks of social media platforms:-

  • You are prone to become a victim of online scam, even though it looks genuine to you.
  • Possibility of hackers of committing a fraud and virus attacks.
  • Excessive usage of social media platforms badly effect your mental health and productivity.
  • Harmful and disrespectful comments
  • Excessive usage of social media limiting children outdoor play activities.
  • Always a chance of Cyber security breach or data theft.

Ending Note

Social media proves boon to society but it can easily turn into curse when not uses in correct manner. So it is our responsibility to use in a secure way. Social media is a powerful tool for showcasing your talent to the masses. If you are a content creator or a business owner social media is good medium for promoting your services and product on the online platform. I hope this blog is helpful in explaining about social media sites, their significance, drawbacks and top 3 best social media site which are ranked high in the internet game.

FAQ

Q1.Which social media platform is fastest growing in term of popularity?

It is witnessed that TikTok is fastest growing social media platform with 40% growth rate in 2022.

Q2.What was the first social media platform?

The first social media platform is SixDegrees.com which is introduced in 1997, you could create a profile page, connection list, and send messages within the network.

Q3.Who owns social media platforms?

Some of famous social media platform like Facebook, Instagram and whatsapp are owned by the Meta group and Betadance owns TikTok.

Q4.Which social media platform is best for business?

Facebook, Instagarm, YouTube, LinkedIn, Printerest are some of the best social media platform for business promotion.

Surendra Gusain

Hi, I am Surendra Gusain founder-director of DOTNET Institute and a Professional IT Trainer, Digital Marketing Trainer, Youtuber, and Blogger with 23 years of experience in computer training at DOTNET Institute.

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