Earn with AdSense You can generate money through your website outside your core business. If you wandering about the possible way to earn money from publishing ads on your website. Then, this article provides you a clear overview and techniques to earn money with Google AdSense. Monetization of your web traffic through Google AdSense is effective and intelligent move to earn hefty revenue.
What is Google AdSense?
Google AdSense was launched by Google.com on 18 June 2003. It was originally named as ‘Content Targeting Advertising’. It was said to be founded by Paul Buchheit, who was also the founder of Gmail.
Google AdSense is free-of-charge platform that allows the content creators to display the Ads with their online content and earn money through it. With the help of Google AdSense, a creator can show relevant and engaging advertisement to their site visitors and even customise the advertisement to match with the theme of the website.
Google AdSense provides high security, transparency, huge variety of Ad-format and widespread usage for smaller-scale websites. Around 38.3 million website monetize their website traffic through Google AdSense.
Do you know how Google AdSense works?
It is quite simple to understand the working of Google AdSense.
- Step 1: Create your Google AdSense account.
- Step 2: Add small amount AdSense Code to your Website.
- Step 3: Set up your bank account and payment information for collecting the Ad revenue from the Ad spaces.
- Step 4: Add an Ad slot or popups and interstitials within the webpage of your website, this will start generating revenue for your website as the users visits the
Pages of your site.
**A flowchart to understand more about Google AdSense Working.
How to create a Google AdSense Account?
There are only 3 simple steps you need to create your own Google AdSense account.
1.Check for all the basic requirements, these includes:-
- Minimum 18 years old.
- Have a live website that follows Google terms and conditions
- Active Gmail account
- Ample amount of website traffic
- Atleast 3 month old website
- Have relevant and updated content on the website
2.Filling the online application form
- Visit the official Google AdSense website and click on the get started button https://www.google.com/adsense/start/
- Sign in with Google account or create new if haven’t any
- Click on sign up for your Google AdSense account
- Add URL of your website
- Add AdSense code to your website
- Select your country for payment requirement
- Click and accept the Google AdSense terms and conditions
3.Linking your AdSense account to your website, YouTube channel or blog page.
How long does it take to approve the Google AdSense account?
Some websites get approved within 24 hours and some websites might take two weeks.
- Your first priority is to verify your Google Account and website ownership.
- Do fix any issue with your website immediately such as content related, navigation and SEO before sending your application for the approval.
Types of AdSense Ads
There are different types of AdSense Ads depending on the content and user intent, a website owner want to display on their website or mobile App.
1.Text Ads
These are small text message with a title and short description which can be featured on Google SERP.
2. Display Ads
Graphic Ads displayed on the website. Basically of 3 types i.e., Horizontal, Vertical and Square.
3.Rich Media Ads
Large format interactive Ads such as Video Ads.
4.Responsive Ads
Ads that allows full control to optimization depending upon the device.
How to create your first ad unit?
Ad units are defined as the containers you place in your website to display ads to the users. You can easily create, customize and manage the ad units with the Google AdSense account. Below are the different types of ad units:-
- In-feed: native ads that appears inside the feed.
- Display Ad: customizable and responsive.
- Matched-content: ads promoting content to the visitors.
- In-article: native ads appears between the sections of an article.
- Link: shows relevant links that suited the content of the page.
For creating your first ad-unit, you need to sign-in to your Google AdSense account and go to the ad page. From the overview page, select the option ad unit and display ads. Assign the unit a name. After you save the name, you will get an AdSense code to copy and paste in the tags of your web pages.
How much you can earn from the Google AdSense?
You as a website owner can earn a portion of money paid by the advertisers and share it with Google AdSense through a revenue share payment format. Publishers get 68% of the revenue earned. Website owners can easily check their AdSense earning on the Google AdSense account dashboard.
There are multiple factors on which the Ad revenue depends such as
- AdSense earning potential depends upon the type and amount of internet traffic.
- Site content and number of advertisers in your niche.
- Ad Placement within your website
Factually speaking, more the internet traffic you get on our website more will be the Ad revenue but publisher should keep in mind a good amount of internet traffic do not guarantee you a perfect click-through-rate. Depending on the niche, on average ad revenue reaches between 0.2$ – 3$ per thousand impressions
According to SEMRUSH and Ahref, most profitable niches in USA in 2021 are as follow:-
| Top AdSense Niche | CPC (cost-per-click) in USA |
| Insurance | $16 |
| Online Education | $12.08 |
| Marketing and advertising | $6.45 |
| Attorney | $6.11 |
| Internet and telecommunication | $4.96 |
How you got paid by AdSense?
When you set up your AdSense account and run your ad units, you eventually get paid from Google every month. You can earn more than $100. The company pays you directly, depositing the amount in your bank account.
How to increase your AdSense Earning?
Keep these following points in mind to get a good revenue from Google AdSense.
1.Produce high quality content
As you know content is key to increase the engagement on your website. If your content is of high quality and easily understandable to the users, it poses a huge impact on your AdSense Earning. In simple terms, higher the content quality, higher will be the AdSense earning.
2.Do not violate Google AdSense Policy
Publisher must keep in mind if they tries to Violate Google AdSense Policy, you will be penalized by Google. One of most common violation done by the publisher is clicking the Ads on their own website in order to boost up the artificial number of clicks. This kind of behavior will not be tolerated by Google and you have to pay a hefty penalty.
3.SEO keyword Campaign
To optimize the Adwords Campaign for your website, usage of right keyword is most important. Right keywords helps you to generate a good amount of revenue for your online content.
4.Ad Placement
Ad placement for your products and services plays an important role in increasing your click-through-rate. Different types of Ads performs better in certain locations and different web pages such as home page, Blog, Service page.
How to check your AdSense earning?
You can check your AdSense earning on the homepage of your AdSense account. AdSense shows your estimated and finalized earnings.
- Estimated earning: yours earning according to your monthly account activity.
- Balance: It shows most recent payment and your earning that not have been paid yet.
- Transaction: You can see your finalized earning here.
Remember, YouTube earning has different homepage, you can check it by going on the YouTube analytics and check the revenue tab. The estimated revenue showed by the key metric card. You can check which post and video is performing and earning good.
Advantages and Disadvantages of Google AdSense
| Advantages | Disadvantages |
| Google AdSense proves to be profitable for smaller independent publishers who mainly focused on content creation rather than monetization. | Limited social media traffic. |
| AdSense account is quite easy to set-up and maintain, no need of third-party intervention. | Postal verification of account is necessary. |
| Google AdSense is stepping stone for the online advertisement. | Intentionally or unintentionally, lifetime ban for violation of Google AdSense Policy. |
| Google AdSense provides wide range of Ad formats and wide variety of customization options. | Influence website speed negatively. |
| Advertisers can track the performance of their ad campaign easily with the help of Google AdSense comprehensive reporting tools. | Don’t allow to change country or payee name. |
| Google AdSense provide global reach which help in generating greater revenue due to wide audience reach. | |
| Google AdSense offers multiple payment options. |
Mistakes to avoid with Google AdSense
These are the some common mistakes people do while using Google AdSense account. Make sure to avoid those mistakes because it severely impacts your website’s earning.
- Not following Google AdSense Guidelines.
- Adding faulty AdSense code
- Creating multiple AdSense accounts, even though you can manage multiple website from a single AdSense account.
- You have to pay a penalty, if you click on the ads on your own website
- Avoid putting ads on pages like disclaimer, terms and conditions, blank page, error 404, privacy policy etc.
Google AdSense Alternative
- Taboola
It is reputed Ad network that does commendable work for large scale enterprises. This platform provides 500k visitors per month and complete customization.
- Bidvertiser
This platform provides bidding system to the advertisers to bid against each other for the opportunity of securing Ad space on the website. This Ad network deals with the high-profile website who can easily participate in Bids.
- Newor Media
This Ad network provides services to all the publishers irrespective of their size and status. You can work with them as well as some other Advertising platform.
For more info click on the link
Conclusion
Creating a Google AdSense account is best way to earn through the monetization of the online content, but you can also check other online advertising platforms as well, which might provide better service than Google AdSense. Follow the tips mentioned above a get started with your AdSense earning journey. .
FAQs
1. How to sign up for the Google AdSense?
You can sign in for the Google AdSense account through your active Google Account.
2.What is eligibility for joining Google AdSense network?
Before Applying for Google AdSense, your website must be active for atleast six months and produce high quality and original content.
3.hat is cost of using Google AdSense?
Google AdSense is free of cost Advertising platform.
4. How much can I earn from Google AdSense?
Depending on the niche, on average ad revenue reaches between 0.2$ – 3$ per thousand impressions. Publishers usually gets 68% or 51% by using AdSense for reach.
